Tag: advertising
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Advertising Campaigns Brings Real Agency Experience to Students
It’s time for small businesses to bounce back from the effects of the COVID-19 pandemic, starting with our local businesses and Marketing Smarts: Advertising Campaigns. Many small businesses took a big hit from the COVID-19 pandemic. According to the Proceedings of the National Academy of Sciences of the United States of America, 41.3% of businesses…
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Animals, Advertising, and Jeremy
By Sarah Martinez Meet Jeremy Jeremy Selbach has been working with animals his whole life. From his childhood to his teen years, Jeremy spent his summers on his grandparents’ ranch taking care of all sorts of animals — growing up around animals has shaped his life. Now, Jeremy works at the County of Santa Clara…
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SJSU Students Win Big at Awards Show
By Sarah Martinez CommUniverCity-initiated projects led by Advertising Associate Professor John Delacruz won several awards at the Silicon Valley American Advertising Federation ADDY Awards. The ADDYs are awards given to the advertising industry at both professional and student levels — SJSU students are judged alongside industry professionals. SJSU students took home nine awards ranging from…
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Creative Showcase: SJSU Students Design Ad Campaign
Authors: Salvador Gurrola Jr., Advertising Campaign Leader & SJSU Advertising Student; Nicole Guzman, CommUniverCity Project Coordinator; Katherine Cushing, CommUniverCity Executive Director; Marisela Castro, CommUniverCity Communications Specialist This spring semester, Professor John Delacruz from the Department of Journalism & Mass Communications at San Jose State University is teaching ADV 129, SJSU’s Advertising Campaign Planning and Management,…